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Senior Associate, Partner Marketing more...
Location:San Francisco, CA
Company:MuleSoft
First posted:April 04, 2017 (last updated 30+ days ago)
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Senior Associate, Partner Marketing San Francisco

About the Team:

This one of the most cross-functional and visible roles at MuleSoft. In a single day you could work with every member of the marketing team, partner organization, and also have face to face meetings with our most strategic partners. You will be surrounded by the brightest industry marketers, digital marketers and largest partner accounts in the world.

About the Position:

Warning! This not a traditional partner marketing role. The partner marketer is the recommender for partner campaigns. They have a marketing counterpart at partner organizations that they work closely with to ensure enablement activities are scheduled and campaigns are launched to generate pipeline. The ideal candidate is familiar with an indirect sales model, an excellent communicator both written and verbally and a track record of driving marketing activities.

Position Deliverables:

30 days

  • Demonstrate an understanding of MuleSoft's marketing processes and partner account plans
  • Get up to speed on MuleSoft's Anypoint Platform and partner solutions in development
  • Learn the partner onboarding process for marketing, technical and sales areas
  • Provide recommendations to improve 6-month campaign plan with strategic and top premier partners such as Deloitte, PwC and Infosys
  • Provide recommendations to improve digital communications and engagement across partner population

60 days

  • Drive execution of monthly newsletter, webinars, web properties and email nurtures
  • Develop newsletter, webcast and email nurture plans for 2H17
  • Plan for key partner marketing events
  • Drive the creation of always-on programs that field teams can leverage (e.g. seminar-in-a-box for key solutions)

90 Days

  • Work with PR on specific partner related announcements
  • Accelerate the contact acquisition among strategic and premier partners.
  • Update partner marketing enablement materials and host partner marketing webcast showcasing best practices
  • Maintain partner co-marketing guidelines and templates (ensure templates and instructions are updated, latest branding is used, etc.)
  • Show early success of "to partner" outbound marketing programs (e.g. increase in open rates, signups, etc.)

About You:

  • 2+ years of marketing experience
  • Bachelor's degree or minor in business, economics, communications, marketing or relevant studies
  • Organized and programmatic thinker - able to develop campaign recommendations and plans
  • Creative - acknowledged for contributing out of the box thinking
  • Results oriented - track record of creating and managing marketing programs that contribute to pipeline
  • Excellent communication skills - comfort working across functions and teams and with executives

About Our Benefits:

  • Equity
  • Competitive medical, dental, and vision insurance for you and your family
  • 401(k) and pre-tax health care, dependent care and commuter benefits (FSA)
  • "No policy" vacation policy
  • Commute up the peninsula on the MuleSoft shuttle
  • Gym discounts and on-site yoga classes
  • Mac or PC
  • Fully stocked kitchen, regular catered lunches, weekly happy hours, family nights
  • Annual, all-company weeklong MeetUp trip for collaboration, learning and inspiration

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About Us:

MuleSoft is defining a new category of software to revolutionize the way the world connects data, devices, and applications. Our platform is at the heart of the apps and services you use every day from Global 500 corporations and emerging companies in more than 60 countries. We're one of the fastest-growing software companies ever, and MuleSoft has been awarded Best Place to Work time and time again. Headquartered in downtown San Francisco, we're growing fast with 15 global offices, including London, Buenos Aires, Sydney, New York City, and Atlanta. If you're inspired to do some of your best work with one of the smartest and most fearless teams in the world, we want to work with you. Join us!

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